Al Gore has undergone an incredible transformation of his personal brand. He has always been passionate about the things he educates the public about, yet seemingly all of a sudden he is winning awards left and right and enjoying vast popularity. Why now?
Plenty of people have tried to explain, so I just want to point out one lesson from Gore’s miraculous re-branding:
If Al Gore can reshape his personal brand, with all the baggage he has had to carry, what the hell is stopping you?
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